Culture Report 2020:
The Starter’s Dictionary
for the New Decade
Creative directed a full report for the Fullscreen Strategy & Insights team during Covid-19. The team wanted to explore words we had once different meanings for and how those meanings changed throughout the pandemic. To illustrate this change and progression, I created several color gradients (one for each word) and supervised three illustrators, each with their own style in creating pieces for the report that were visually cohesive and spoke to the content. This project was a large combination of conceptualization, data visualization, designer and illustrator management and cross departmental work and ideation.
Collaborators
Creative Direction & Design:
Roxy Radulescu
Additional Design:
Will Malizia & Teddy Yu
Illustrations:
Emilio Santoyo
Emma Trithart
Kenny Chapman
Project Management:
Stephanie Cortes
Concepting:
Ben Beale
Mukta Chowdhary